Tuesday, December 13, 2016

Writing for Pay is Hard Work and Demoralizing



A book critique I had done by a published author almost turned my writing world upside down! 

I expected she would love my book. But she tore it apart with red ink everywhere! 

I let it simmer for some time, packing the brown envelope away into a drawer, before ever returning to it. 




When I returned to the manuscript, I took her criticism to heart and re-wrote almost the entire book. Then I went ahead and published a new version on my own deciding not to get another critique or hire a professional editor. 

I charge about the price of a Starbucks Grande for my books. KDP takes their cut of the payment. In that case, why would I invest $500 or so in something where I may earn back less than $100? 


This is my blog and a place where I'm allowed to vent. It is my safe space. So here it goes:

Writers give up plenty of free time because they have something to say and love writing. It's as simple as that. 

Being a Christ-follower, I know Jesus said, a worker deserves her wages. That being said, Jesus doesn't seem to shower me with income from my writing. It's pretty independable! That part I will never understand this side of heaven. I mean, if He called me to be his scribe, why not pay me a decent worldly income for doing so? 


Putting out a blog post, article, or Kindle book in front of the general public is scary. Selling any book or article is a risk. It's one I take regularly. 







Wednesday, November 23, 2016

A Tool Called Natural Reader

Are You Called to be an At-Home Mom 
book on Kindle



I may have offered these ideas before. Just now, I re-loaded a nifty program I had on my last laptop. It's called "Natural Reader." Get it here

It's just another way to proofread your documents. Choose the voice you'd like to read your document, upload your document and hear it read. 


I've used this program for editing. It allows me to rest my eyes at times. It allows me to walk around the room, stand, and just listen. If it reads well, I'm set. If it does't read well, I'm sure to catch the needed changes.  


There are times I rush to publish or send in my submissions without leaving a block of time for my mind to simmer. More often than not, leaving a block of time between writing and editing is better. Leaving my writing overnight, over a few days, or even over months or years allows me to return to my writing with fresh eyes. 


I want to put out my best work, which often requires several go-throughs. Natural Reader is one more tool I often use. 



Friday, November 11, 2016

Late Night Writing and Other Matters


It's late at night. I was about to head to bed, but I felt the need to update this blog. 


I am accustomed to staying up late at night. It seems to be a part of my natural rhythm. Since I work from home, I often feel compelled to strike a balance between writing and taking care of household chores that surround me. If I were working in an office, I wouldn't constantly be reminded of the things that need to be done. I find that I can write better during late hours, perhaps because I am free of the competing thoughts and distractions that come up during the day.

Not only do I tend the home, but my dog can be pretty bossy demanding walks as often as possible. She doesn't understand, "Momma's got to sit and write today." 

My dog is a good fitness coach, but everything I do for her is time-consuming too. My writing is often traded off for dog walks, shampoos, and feedings. 

By day's end, it seems natural to push aside all the other responsibilities and finally focus on writing. The husband is in bed, and the dog sleeps at my feet. 

SOMETHING TO CLARIFY 

But the above isn't what I was going to share just now. Here's what I wanted to write about dreary-eyed as I am:

During a recent meeting, a woman shared off to the side her suspicion towards individuals who have experienced a difficult situation, wrote a book or became a speaker and earned a significant amount of money from doing so.

I wanted to correct her. Why? Because most writers don't make millions of dollars from their books. That is a myth many believe.

The person this woman was referring to who had solved her problem and written a book wasn't a high-profile individual with a broad platform. Today, publishers will rarely take on an average person. They want writers with credentials. They want to know the writer will bring in book buyers and do successful marketing themselves. Becoming published is hard enough and selling books is harder. 


DEBT


The idea that an average woman who's written a book will make millions is inaccurate. Most writers put in more unpaid time than they will ever make back. Publishing on Kindle is free, but Kindle takes a cut of the sales. Personally, I only make about $2 to $4 per book. It makes it hard to justify all the time I put into my ebook writing.

Self-publishing hard copies is even more problematic. It's difficult to sell hard copies especially when shipping costs need to be factored in. Shipping across borders is even more problematic as there may be exchange rates and duty payments included. 

I know a few women with garages full of unsold self-published print books. And these are books they paid out-of-pocket to have produced. Some will see a financial loss. 



Why Writers Write 

I pondered this friend's statement and reflected on it as the web content and eBook writer I am. I decided the purpose of writing for most writers is to share our story with the hope to encourage or inspire someone. We may hope to hit it big financially, and that's not unheard of, but we write because we have something to say. And more of us write because we love writing. 

The woman seemed to mock the idea of the woman writer's sad story. But most good stories have a crisis and turning point in them. Even self-help books point to problems and provide solutions. Hallmark movies always have a crisis and turning point. (I know there are more official terms, but I can't think of them just now.)  

Sad stories are part of telling a story. 

I'm not sure what the woman was so skeptical of unless she sensed impure motives by the woman speaker she'd recently listened to who had a book for sale. Maybe she wasn't impressed with her story. That's okay. She doesn't have to buy the book. 



Wednesday, November 2, 2016

A Writer's Life Needs Balance

(reprint of article from 2011)



As I have mentioned in this blog, writing is something I must do.  I write all the time, not always on paper or on the screen, but in my head. 

I gather information when I'm out and about,  and ponder how to turn it into an article. While working in the garden, doing chores or walking the dog, I write in my mind.  When I read something online, I want to write my own version, summarize it, or go off in a new direction from the idea sparked. 

Author Judith Couchman has a quote in her book Designing a Woman's Life, "Many competent women have a difficult time distinguishing between passion and workaholism."  She points out that a passion feeds you while addictiveness devours you. A passion brings out a fuller, happier person while addiction leads to discontentment and isolation.  She also hints that our passion can interfere with our spirituality when we put it ahead of God and nurture of our spiritual being.

Balance is Needed 

When you become a writer, it's hard to shut the thoughts off when they seem to be flowing from fingertip to screen so well.  Dinners have burned because I've spent time writing in between cooking.

I've spent way too many nights writing into the wee hours of the morning.  It's hard to say goodbye to imaginary characters or audiences for the night.  It's hard to resist sitting at the computer upon rising to do more writing.  

The Need to Get Work Done

When you become a freelance writer working from home, you need to get the work out or you'll have no income.  The more you write, the more you will sell and the more income you'll make.  It's easy, then, to become tied to your computer.

When you write at home, it's easy to become isolated.  And, as with any passion, it's easy to one day hate your passion for its inability to give back and meet your other needs.  In other words, when your written passion becomes an addiction, it can rob and cheat you.

What's the Remedy

So what's the remedy?  Writers must force themselves to build balance into their lives.  They must say no to the keyboard.  They must go and visit with family members.  They must get fresh air and exercise.  They must be involved in more than their writing if they want a balanced life.

How is your balance?

  

Thursday, August 18, 2016

Gift Shops, Magazines, and Ezines


GIFT SHOP BROWSING


I just returned from a short trip that included a stop at a gift shop. There's something that may never change, and that is my love for visiting gift shops.  I'm a self-confessed gift-shop junkie 

One area of the gift shop I'm always drawn to is the magazine racks.  There is a magazine for almost every subject!  Yes, of course, we can read all types of information on the Internet, but one thing magazines do is provide gorgeous glossy pictures.  I'm a visual learner and artist, and pictures draw me in. 
They show me on-trend decor They are where I find most of my ideas for decorating.  They teach how to complete a craft.  Pictures show great depictions of cities and tourist destinations, allowing us to imagine them better than printed descriptions ever could.

WRITING TO SELL


It is still tedious querying to write for a magazine, but I'm happy when articles I've written have been purchased and used in online magazines.  


Articles can be purchased through Constant Content by anyone in need of an article. That might include:  website managers, magazine publishers, newspaper editors, and bloggers. 

My articles can be purchased under my 
pen name Joy R. Calderwood 
at http://www.constant-content.com/

You Provide the Photos 

I provide the article, and you provide the gorgeous glossy photo!  This is a writer's marriage made in heaven.

Of course with all the web content available, in real life hard-copy magazine purchases have taken a dip.  You might have noticed the resulting compensating price increase.  (I paid almost $20 for a magazine recently). Freelancers, photographers and printing companies still need to earn money to stay viable. If you purchase from one, plan to pay fair market value.

In my opinion, no matter what's on the Internet, there will always be a place for magazines in gift shops. 

Sunday, January 3, 2016

Just Write, Maybe Take a Course


When I hear of someone who likes to write or ponders becoming a writer, my advice is "just write."  Write regularly.  Write in a journal, write a blog, write into a computer document.

What do you write?  Most times, writing daily is a good way of purging the brain.  It's like venting on paper.  You write your feelings, inspiring thoughts, reinforcing affirmations, about your day, or about a topic of interest.


You don't have to have a result in mind when you write; not like at school where you write because you have to to get a mark.  It really doesn't matter what you write each day.  No one will be marking it!


An amazing thing occurs when you go back and read your notes.  Your notes may inspire you. They might become the basis for a blog or article.  They ground you.  They tell you how far you've come.


Compiled, your writing may become a good eBook one day.  All writing is valuable--either as a personal release or when used to help another person.


Another amazing thing is you get better at your craft if you develop it over time. I've been going back and editing old articles and sometimes I just shake my head. Some of them are lousy-looking now.


HOW TO IMPROVE


If you get to the point where you want to submit work, you will read submission guidelines. You might also read samples of work.  If the submission guidelines are thorough, you'll pick up tips of what not to do.  If you submit to an organization that screens the work, feedback from an editor may be helpful.


Courses have value that isn't necessarily obvious.  I took a copyediting course thinking I might grow the simple editing/proofreading business I had.  I learned that the editors in that organization edit to the "letter of the law."  They reference all types of "official" rule books that ongoingly change their rules.  To be an editor of that caliber takes far more commitment than I'm interested in.


But what was interesting was how the course helped me improve my writing. Through the lessons I learned things I'd never known.  I also used a critique coach.  I picked up a few things from her, although some other things she commented on were maddening.  In all these situations, I've learned to take away the good and dispose of the bad.  No writer needs to feel discouraged.  A lot of writing is subjective anyhow.  There are new ways of writing that old school writers may not embrace and pick you apart on in a critique.  Be wary, and test your gut reaction.  If God has called you to write something, do it.


Sometimes harsh critiques can force you to make harsh changes to your manuscript that are needed in a good way. Sometimes they push you to write as an effort to prove yourself.  Sometimes the critiques give you the impetus to move forward in spite of what you've been told.


Personally, I think there are too many wet blankets out there.  We are in an era of innovation.  Writers usually have a strong need to express themselves, like I am doing in this post.  If I worried about all my punctuation and proper phrasing all the time, I'd get no where.


So find expression.  Forget about perfectionism.  If your piece is to be bought, it will be bought.  If someone thinks it stinks, fine.  Let them have their opinion. Just do your best work, have fun, and go for it! 

Sunday, August 30, 2015

Writing Tips for the Novice Writer



It's never too late to start writing, but you'd better not keep putting it off or it will be too late one day.
To be a writer, you need to choose your media--paper and pen or computer screen--and just start writing.  Pour out all the thoughts craving to be released.

Say Something 
Typically, my writing stems from a wellspring of thoughts triggered by various experiences—whether it's while cleaning the pool, doing household chores, walking the dog, taking a shower, or even perusing someone else's article. 
In these moments, my mind weaves through different themes. Yet, bottling up all these ideas doesn't serve any purpose. I find it essential to let them out. With a bit of luck, these ideas settle and resurface later when needed.

Share Your Writing 

The internet is a turning point for many writers and artists.  It gives us a place to show our work which is much better than growing a pile of journals, manuscripts, or even painted canvasses in our drawers or basement.  Sharing what's on our mind not only gives us joy, but it often helps someone. 

Art by Rosalie Garde, 2015

Don't Limit Yourself 

All those ideas you have can be worked on simultaneously.  You don't need to focus only on one project at a time (unless you're doing a for-pay piece with a deadline).  I might write on marriage, gardening, midlife crisis, or life purpose all in a week.

Have a System 

Create a system.  That may mean setting aside time to write.  Or it may mean setting aside a method.

I have a file in Word called "fodder" and another called "rough drafts."

Fodder is where I collect ideas. They may be cut and pasted off the internet (to use as prompts), or they may be ideas of my own that I don't feel like working in depth at the time.   I also have a separate file for "ebooks I'm working on."

I will scan through my fodder or rough draft files and choose something of interest to work on hopefully to completion and submission.  Then I'll transfer the piece to "submitted." 
Often, a rough draft was written without editing and ends up so long I can pull two or more articles out of it and multiply my revenue.
Joining a group or submitting to a place where there is an opportunity to have your work pass through editors is helpful.  I work through Constant-Content.
Their team of editors checks everything and sends back errors pointing out what's wrong.  Of course, rejection hurts and delays income, but this has been a good way for me to learn and improve my writing. 

Monday, June 22, 2015

Silence the Critics

I

If you're going to enjoy your life as a writer, you're going to need to shut out certain voices and demolish certain long-held beliefs. That may include putting into check outside voices, voices of school teachers, your own voice and putting your long-held beliefs in check. 


Rules have changed. The threat to emerging writers is that those who've held professional positions with publishing houses, those who've been certified by editing organizations, those who've taught courses and been published themselves may think of themselves more highly than they ought to. They can easily intimidate new writers.

If you're an emerging writer, be wary of intimidation.  If you entrust your writing to an editor or have it critiqued, learn from their feedback, but don't let their advice stop you from pursuing your dream.





Marketers will tell you it's important to follow a set of rules that goes something like this: create a sales page, collect emails, offer a freebie, send out newsletters, pursue target customers, strive, don't give up. Those suggestions might work for some, but they may just as likely not work at all.  These may become projects that gobble up time with no return on the investment.



In the end, trust your judgment.  Take a risk.  Write something.  Publish it in a method of your choosing. Let it go.  See what happens next.


Tuesday, December 2, 2014

Be Cautious of Being a Copycat



I've bumped into several women in person or online who feel God has called them to write a book. Often, their desired subject matter is their life story.  The manuscript they are working on often ends up being a memoir of sorts.  Or it reads like a Christian devotional.

A trait I sometimes see is women copying the voice of published authors they've read.  They may not do it intentionally.  I know I often write similar to a couple of authors myself at times.  Nevertheless, it's important to examine our writing to see if we've been mimicking popular authors. 

If it is detected that you're copying someone else's voice, your work may not have the believability you want it to have.  For instance, one writer I followed in the 90s used the terms blessed one or dear throughout her books. Very few authors can get away with that.

Well-published authors such as this one mentioned above, have an existing platform.  Their voice works for them because of their platform.  

Be cautious of copycat writing.  Edit out fluff and phrasing your reader might identify as being from someone else, as best you can.

Sunday, November 30, 2014

Three Tips for Good Article Writing

I haven't added to this blog lately, but today heard good advice on article writing.  So I want to share it with aspiring writers.

To write a full-bodied unique article you will need to include several key ingredients. Every article should have these three parts:

1.  An introduction that tells the reader what you're going to tell them.
2.  The body where you tell them.
3.  The conclusion where you tell the reader what you've told them.

It's easy for those of us who like to get to the point to forego an introduction.  It's also annoying to have to wrap it up with a conclusion.  But good editors will reject articles that don't have these ingredients.

Also most articles that have lists need to have examples that demonstrate the reason the item is in the article. The explanation should be tailored to prove the hypothesis, thesis, or introduction.

There are a few exceptions to the rule.  I think if I were to explain the points in the numbered list above further, it would take away their strength.  But most lists benefit from explanations because doing so makes the article unique. It's the way you get to put a spin on an idea.

When no explanation is given to listed items, the article may resemble an article another person has already written.

You can write your introduction last.  I often do.  You can also write a good conclusion by re-reading your introduction.

Above all, make sure your body really does prove a point, not go off on a bunny trail.

Use these tips to tighten up your writing.

Saturday, December 21, 2013

Treatment for Writer's Cramp

TREATMENT for WRITER'S CRAMP

The previous post talked about writer’s block or what I call writer’s cramp. I promised a few tips I employ to get me over the hump. Here are a few of them:

  1.  When writer's cramp, or screen depression sets in, I leave go and surf fun stuff like Youtube videos, watch television, do housework, take my dog for a walk, workout at the gym, or I do some form of art.  Basically, I take a writing fast.
  2. Sales are also helpful in healing a cramp.  When I get notification of a sale, my writing is validated, and I'm often ready to return to craft more articles. The only way that’s within my power is if somehow I’ve been able to promote my material.  Otherwise, I’m at the liberty of buyers.
  3. I'll go and apply for jobs.  This is not really a good idea though.  More times than not, the next day or two I'm so glad I didn't take a job that would require I change out of my yoga pants and long shirt.
  4. Usually, I'll simply spend time doing non-goal specific research.  I might flip through magazines, including those builder ones that come in the mail, web surf, check articles I've bookmarked or that have come into my email and had had no time to read.
  5. One of the best relief comes through doing art work, housework, or walking outdoors.  More times than not, when I do these things my brain unwinds. Ideas pop into my head without looking for them. I’ve often left mid-cleaning because I've had an idea I’ve just had to write down.  
  1. Sometimes I’ll just open a rough draft and start reading. The editing brain kicks in.  
Writer’s cramp serves good purposes.  It forces me to take a break. The best writing happens when left to simmer. Ideally, I’ll let days, weeks, or months pass on some piece I’ve started.  Ideas have time to brew.  When I revisit a piece, if it still makes sense and I still agree with it, it's is validated. And that is a very good side effect.   

Friday, November 29, 2013

Writer's Cramp?




Some call it writer's block, I'm calling it writer's cramp.  

When I arose this morning I was ready to write.  It made me think I'd worked through my latest writer's cramp.

When I've thought of the term writer's block, I've always had the picture of someone sitting in front of a blank screen needing to write something and having no ideas or inspiration.  I guess I could say I've felt that now and then. 

A writer's cramp, on the other hand, is more frightening.  For me, it might set in while I'm sitting there doing what I must do--web surfing and collecting ideas I'll put into a fodder folder.  My eyes become blurry, my neck begins to ache, and my self-talk begins to get negative to the point I can no longer carry on.  

With no writer's cramp, I'll go to the fodder folder, review the ideas, and start writing on one of them.  Don't worry, this isn't about plagiarism.  The material in my fodder folder acts as starter fuel. I'll use it to start on a topic, and before long, my mind spews out fresh new ideas.

With a writer's cramp, I'll look through my fodder folder and have zero inspiration.  Not only that, my head may start to hurt.  With writer's cramp I simply can't write. Worse than that, I don't want to write. I want to give up the notion and run away.

One of the perks of being a freelance writer today is I can do both research and writing without ever leaving home.  It is a good era for writers (especially introverts or lazy types).

Unfortunately, though, most of us also spend a fair amount of free time on our computer for entertainment.  So we end up sitting for enormous amounts of time, in the same chair, in front of the same screen.  When we reach a point of wanting to flee our computer, we know writer's cramp has set in.


Worse, when I suffer from writer's cramp, I'm not only unable to write, I want to quit the profession altogether.  With writer's cramp, I'm tempted to run out and find what appears from my standpoint to be a real job, with real pay, and real people to interact with.  


So I'll usually go on a rampage, searching the job boards, and applying for jobs.

Writer's cramp can be painful because what we thought we once loved, we suddenly despise.  We get brain freeze from too many words, grammar rules, and we never want to edit a single thing again!  Worry about slow sales sets in, and doubt about the career grows.


If you were to ask me if I create a plan or put myself on a writing schedule, I'd probably tell you I don't.   Much as a runner with a leg cramp can't run, a writer with writer's cramp can't write.  And we never really can predict when we will become cramped.  Schedule or no schedule, it's not only mentally unhealthy to work with a cramp, it may be impossible.

I don't like really long blog posts, so I'm going to end this one here.  Stay tuned for a continuation where I'll let you know how I work through writer's cramps. 

Sunday, November 3, 2013

Collecting Inspiration

I migrate to articles that I feel might be important to read because:

  1. They will help my personal growth.
  2. They will teach me something new.
     
  3. They will keep me current.
     
  4. They will be fodder for my own writing.
     
  5. They might be something I can share for my own content marketing.

While all the reasons contribute making me a better and more informed writer, it is number 4 I want to comment on.  


Usually when I'm researching or reading, I'm not also writing.  So when I come across what I call "fodder" (material that is used for a particular purpose), I will cut and paste it and save it into a Word document.  Usually the url is included for further reference.  

I might save a bunch of clippings together on one document, or I might save fodder on separate pages under separate file names.  I put them in a file called "Fodder".  I don't always title the file because using the first line as the file name usually works for me.  

INSPIRATION

When I'm looking for something to write on, I'll often skim through my fodder folder,  visually scan a file to see if it's a topic I "feel" like writing on.  If it isn't, I leave it for another time.  

If I choose to write on it, it usually doesn't take me more than a few sentences in to start seeing a new viewpoint I can put on the subject.  I try to rite a fresh angle.  In other words, I am not a "spinner".  I may be a sinner, but I'm not a spinner.  


RESAVING 


The finished article is then saved in my "Rough Drafts" folder under the new file name I give it.  The fodder file is closed and probably should be removed at that point, but usually I just leave it.  

When my article is ready for submission, after a few edits, I resave it in a "Submitted Writing" folder.  It is really helpful if I add a note to myself on the file confirming it indeed has been submitted.



You might have software that helps you do this more efficiently.  If so, good for you.  Why not leave your comments below so I can learn from you.  For now, this is what works for me. 

Thursday, September 5, 2013

Just because I haven't written this week doesn't mean I'm no longer a writer.  


Just because I haven't earned pay from writing this week doesn't mean I'm not a professional quality writer.


The same goes for you.

Monday, June 24, 2013

My Writing Love-Hate Realationship

When you're a writer you can't help but write. Maybe you write in a journal.  Maybe you have stories constantly forming in your mind.  Maybe you type pages upon pages of random unpublished material.  Maybe you write a blog.  No matter how it comes out, it seems a writer must get "it" out. 

Writing freelance as a career for myself is a love-hate relationship.  Some days I believe I might as well work out there in the real world where I'd have a regular wage and know where I'm headed day upon day.

When freelancing, there's a lot of unpaid work done.  There's often a feeling of pushing other more tangible chores aside as a gamble that the time spent writing will pay off.

I often feel I must justify myself after not getting dishes done, beds changed, floors cleaned, and so on, because I've spent time writing.  I often get so caught up in writing, I have to rush a shower before getting to an appointment.  I've often hopped into the car a raggedy mess, since I've had a teen to pick up and not left enough time for changing my clothes or applying makeup.

It's a horrible way to live. It often feels like an imaginary job.  But having a real reliable job would minimize free-flow writing time and perhaps become frustrating.  A writer must write when the inspiration is there mustn't she?

When I make an article sale, I announce it as far and wide as I can.  Article sales justify my work.  Having a few digital ebooks eventually, will give me passive income (if promoted well).  Having a book on a shelf may or may not bring the satisfaction I crave.

Because I have other sources of income, I have been able to indulge my passion.  I've learned that my writing is mostly about the message I must get out more than the income I must bring in.

I have been justified by the boundaries of having/wanting to be there to drive my kids to school and their jobs, and to pick them up as needed.  I've justified my work by being the one to buy the groceries and put dinner on the table by 6 or 6:30.  But soon both kids will be in university.  I suspect then I should get a real job.

Now, the time has come for me to jump into the shower before an appointment.  If there are proofreading errors, please forgive them, this writer must now change hats.

Saturday, April 27, 2013

WRITE RIGHT

Individuals "write" for a number of reasons. 

  • It's a therapeutic hobby.
  • They need blog posts.
  • They want to create an e-book.
  • They want to write a book.
  • They want to sell articles.

I advise writing with a purpose in mind.  Sometimes it is to make a living.  I sell articles for a living.  That isn't what I'm referring to, though, when I say write with a purpose.  Here are some examples of purpose I have in mind:

  • Your writing will instruct someone.
  • Your writing will inspire someone.
  • Your writing will point customers to your products or services.
  • Your writing will entertain someone.
WRITE RIGHT

Focus on what your reader will gain by reading your writing.  As an example, my hope is as you read this blog, you will gain perspective that will help you hone your writing skills.  It is instructive, but I hope inspiring too. 

Done well, each of the scenarios can become income-producing.  Write in such a way that a would-be buyer will connect with your writing. Give them tips of value. 

Write about what you know.

I write on a variety of topics but try to stick to what I know best.  I have had invitations to write on a host of other topics from technology to solar power, but if these topics require too much research or involve a learning curve, I will never profit.  They will cost me too much time. Plus, I usually feel like a "fake" when I try to tackle things I know little about.

WRITE FROM EXPERIENCE

Instead I try to write on areas I am experienced in. 

Now you might be tempted to think you are only experienced in what you do as your main career.  Each of us, though, has many life experiences worth writing about. 

I have experience as a home buyer, parent, woman shopper, gardener, artist, church goer, car buyer, dog owner...Get the picture?


Writing what you know gives you the unique advantage of knowing an inside angle.  You might know how such an issue can go wrong and write about that.  You might know the right people close to the subject, giving you an insider's viewpoint.

WRITE FOR YOUR READER

When writing from what you know, resist making it about yourself.  One magazine platform I write for doesn't accept first person articles.  Removing myself from the writing has been a helpful exercise.

In one manuscript I'm working I have included first person.  I now find myself deleting large sections in the editing phase.  Some sections have too much information about me. 

Always keep your intended reader in mind and don't just fill their mind with encyclopedic information.  Give them solid takeaways.

Now, be kind enough to comment below.  Let me know if this gave you a takeaway?


Thursday, April 18, 2013

Proofreader Errors Online

Forgive those with proofreading errors as you would have them forgive you.



Even good proofreaders and copyeditors make errors from time to time.


Sunday, March 24, 2013

Buy Content from Outside Writers

When you have an online magazine or a website you want to keep optimized you will need ongoing fresh material.  Whatever your chosen themes, usually there are several angles they can be written from.  That means you can repeat themes.  But don't repeat them just for the sake of loading content or keywords.  Upload content that says something worth saying.

Choosing to purchase from outside writers will give you a greater chance of discovering fresh angles. 

Why is Content Updating Important?

It's important to include new material on your site because, in an ever changing world, clients need to be kept up-to-date on trends.  You can become their go-to place for new information.

When you are an expert in a certain field, your clients will let you (maybe even expect you to) do the homework they have no time to do themselves.  Over time, with good content, they will learn to trust your expertise.

Your goal should be to have customers look for your latest content, share your content, comment and talk about your content.  Your content should make a reader want to bookmark your page, add you to their RSS Feed, sign up for your newsletters, hire you, or buy your products. 


New fresh content will help optimize your site as web crawlers search for the latest material to include in their search engines.  But search engines aren't the only ones using crawlers, crawlers can be used by anyone searching for  information in an organized manner to be used for a variety of reasons.  Ensure you're found!

Use Freelancers for Article Writing and Blog Posts

Yes, you can purchase web content from an outsider to be used on your site.  You can put your name on it if you buy the full rights.  This doesn't make you less of an expert, it just means the craft of writing isn't your focus of expertise; the subject matter of the articles is your focus.

When you purchase pre-written or requested articles for full rights you can still personalize the material. You can put your name or your company name into the article and add links.  You can change thoughts that don't apply to your business or things you don't quite agree with. 

Purchasing rights is always the better way to use material thereby avoiding plagiarism by trying to re-write something you haven't paid for.

Content is a Vital Marketing Tool 

It is a constantly changing society and one that reads daily.  More people spend time on their computers than reading newspapers or books.  More people look online for solutions and they want to discover what's most current. 

Since there are many ways to cross-promote your business online, if done well, you will never truly be able to predict how a client will find you.  Would-be clients might click a link in Twitter.  They might click a link in LinkedIn.  One writer they follow may have a link on their page your website.  You'll need to have ongoing new material to post if you're to be discovered.

The Internet is like a playground where new friendships and discoveries are made.  It's important to be involved in the playground to effectively do business today.  Don't underestimate the power of adding web content to your blog or website and then adding the links to your Twitter feed, Facebook and Linkedin pages.



Monday, February 25, 2013

Transcripts and Re-Writes



I do audio transcriptions in addition to writing, proofreading and copyediting.  

     A client might want to have his/her audio transcribed to turn it into an e-book, to offer as a freebie, or to offer as an alternative for the customer that doesn't want to listen to an audio or watch an entire video.

    Now, if you're a speaker, chances are you have repeated yourself in your audio.  Speakers are encouraged to repeat important points for impact.  

     In writing, if something has already been said, to say it again might imply the reader is too daft to get the point.  For this reason, you may not want your transcription to be exactly the same as your audio.

     You could have your audio transcribed verbatim and save money by then editing it yourself since by then it will be in an editable MS Word document.  
 
     An alternative is to have your audio edited and/or re-written.  In this case, it is good to hire a transcriptionist who is also a copyeditor and writer.  

GET QUOTES 

     Have your transcriptionist/writer give you a quote for both the transcription, editing, and/or re-writing.

     It can be a pricey process.  For instance, it can take me an hour just to transcribe 10 audio minutes.  No, I am not going to do the work for $3 an hour like some offshore transcriptionists might; and, you will get what you pay for. 

     With a transcriptionist like myself, you can expect to pay upwards from $80 for a 60-minute verbatim audio.  With basic copyediting included for flow, it would expect upwards from $100. For additional re-writing, estimate $130.

     If you send the work out to two separate service providers, it will cost you more; transcriptionist $80; editor/re-writer upwards from $130--for a total of over $200.